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What to expect from our Digital Product Management course

Our Digital Product Management apprenticeship is designed for people who want to develop their digital product management skills while continuing to work. 

You’ll learn how to manage a digital product from concept through to continuous improvement, developing your understanding of technology, data and the needs of your users along the way. 

Your learning will combine online study, workplace application and regular support from an experienced trainer coach. You’ll have access to online learning resources 24/7 and opportunities to apply your learning to real projects and challenges within your role. 

We take a flexible, learner-led approach to completing your apprenticeship. You’ll use a range of methods to demonstrate your knowledge and skills, including practical ways of showcasing your learning rather than relying solely on traditional assignments. 

With experienced trainer coaches supporting you throughout your apprenticeship, you’ll develop practical digital product management skills that can be applied directly within your workplace. 

On successful completion, you’ll achieve a nationally recognised, fully accredited qualification through Agored Cymru. 

What you will learn during your Digital Product Management qualification

This Level 4 Digital Product Management apprenticeship will develop your understanding of how digital products are planned, developed, delivered and improved. 

You’ll learn how to: 

• Manage digital products throughout their lifecycle 

• Understand technology, data and user requirements 

• Apply agile methods to digital product development 

• Use user-centred design approaches 

• Make data-informed product decisions 

• Develop and improve digital systems, services, apps, websites and software 

• Identify opportunities for product innovation 

• Use problem-solving skills to overcome digital product challenges 

• Work effectively with teams across different departments 

• Communicate with technical and non-technical stakeholders 

• Respond to changing technologies and user needs 

• Develop products that meet both organisational and customer requirements 

You’ll also develop the skills needed to lead and support digital product teams, using user insight, data and feedback to make informed decisions throughout the product lifecycle. 

The qualification gives you a recognised and transferable Level 4 qualification through Agored Cymru, helping you demonstrate your digital product management skills to current and future employers. 

Digital Product Management Level 4

The Level 4 Digital Product Management qualification is suitable for people working in public or private sector organisations who work with digital products, services or systems. 

It is particularly relevant if your role involves working with digital or technical development teams, project management, IT, business operations or digital services. 

You could already be working in digital product management or be looking to develop your skills and progress into a digital product management role. 

The qualification will help you build the confidence and competence to manage digital products from concept through to improvement, bringing together technology, data and user needs. 

Level 4 Digital Product Management

20 Months

The programme is designed to develop the digital skills of staff within their existing role while increasing digital confidence and competence within the business.

Level 2

20 Months

ESQ

Level 2

" The future of digital needs leaders who understand technology, data, and people. "

Ann Nicholas, Customer Account Director, Educ8 Training

What happens after your Digital Product Management training?

On successful completion of the apprenticeship, you’ll achieve a Level 4 Diploma in Digital Product Management, with a minimum of 111 credits. 

You’ll also achieve Essential Skills in Application of Number and Communication at Level 2. 

You’ll receive a certificate confirming your fully accredited qualification and be invited to attend Educ8’s Gradu8 ceremony, giving you the opportunity to celebrate your achievement alongside fellow learners. 

Most importantly, you’ll finish with practical digital product management skills and workplace experience that you can continue to use in your current role or take into your next career opportunity. 

Digital Product Management Apprenticeships In Wales FAQS

Can I apply for the Level 4 Digital Product Management apprenticeship?

To be eligible for the fully funded course, you must be employed in a relevant role. You can be new to your role or an experienced member of staff already working in the sector. 

You must be working in Wales and employed for at least 16 hours per week. Eligibility criteria apply, so contact Educ8 for further information. 

What is Digital Product Management?

Digital Product Management involves planning, developing, managing and improving digital products throughout their lifecycle. It brings together technology, data, user needs and business objectives to create effective digital products and services. 

Digital products can include apps, websites, software, online platforms and digital services. 

Who is the Level 4 Digital Product Management apprenticeship for?

The apprenticeship is suitable for professionals working with digital products, services, systems or technology. This could include people working in digital, IT, project management, business operations or technical development. 

It can also support people looking to progress into a digital product management role. 

How long does the Digital Product Management apprenticeship take?

The Level 4 Digital Product Management apprenticeship takes 20 months to complete.

How much time will I need to commit each month?

You’ll meet with your trainer coach each month for approximately 1.5 to 2 hours and complete learning activities and assignments around your work schedule.

The total time commitment will vary depending on the learner, but you can expect to spend approximately 5 to 8 hours per month on your apprenticeship.

How is the Digital Product Management apprenticeship delivered?

The apprenticeship combines online learning, coaching and workplace application, making it suitable for people who are working while studying.

You’ll have access to online resources and support from your trainer coach throughout your qualification.

Is the Level 4 Digital Product Management apprenticeship fully funded?

Eligible learners in Wales can access fully funded apprenticeship training. You must meet the relevant eligibility requirements, including working in a suitable role and working at least 16 hours per week.

What qualification will I receive?

You’ll achieve the Agored Cymru Level 4 Diploma in Digital Product Management, worth a minimum of 111 credits.

You’ll also achieve Essential Skills in Application of Number and Communication at Level 2.

What can I do after completing Digital Product Management?

The skills developed can support progression into roles such as Digital Product Manager, Product Manager, Digital Project Manager, Product Owner, Digital Business Analyst and Digital Transformation Specialist.

Your next step will depend on your existing experience, current role and career goals.

How do I apply for a Digital Product Management apprenticeship?

If you’re already employed and interested in studying the Level 4 Digital Product Management apprenticeship, contact Educ8 Training to discuss your eligibility and how to get started.

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